Just in case you thought the bicycle industry was the biggest and most offensive player in the quest to get more unsuspecting suckers to buy more crap, read this:
The thing that gets me is that the Bill Gates Foundation -- you know, the same foundation that wants to cure Malaria and send thousands of disadvantaged kids to college -- yes, THAT foundation -- is all over this like butter on waffles. So totally messed up it makes me want to bang my head against the wall. And the thing is, with so many major, truly major players involved, who do you even complain to?
(Thanks to decidedly NON-corporate food warrior Shorshiyut for the heads-up.)