Sunday, November 9, 2025

It might be over for Israel Cycling Academy/Israel Premier-Tech

This just in from Cycling News: 

https://www.cyclingnews.com/news/it-has-become-untenable-for-us-to-continue-as-a-sponsor-premier-tech-terminate-israel-premier-tech-sponsorship-despite-name-change/

After the name change, sponsors decided that wasn't enough. They want to see the team dissolve entirely. For the sin of running a professional cycling team in Israel. 

https://www.jpost.com/israel-news/sports/article-869743

This disturbed some people so much that they shut down a Grand Tour, preventing it from finishing. 
Israel Premier-Tech, or IPT, has also been excluded from start lists of several Classics races because of their name and flag. 
Factor cycles, the team's bike sponsor, has also withdrawn unless the team changes both its name and its country of operations:

https://www.cyclingnews.com/news/its-not-a-matter-of-right-or-wrong-anymore-its-become-too-controversial-around-our-brand-factor-meets-israel-premier-tech-to-discuss-team-name-and-flag-change/

Rob Gitelis, president of Factor, said this: "It's no longer a personal thing of I support this or I support that. There's just a certain level of controversy we just can't have surrounding the brand."
That smells like crap to me. It took a lot longer for sponsors to drop teams over doping (see: USPS and Discovery) than it has taken for this team to lose its sponsorship.

The team's web site hasn't been updated in over a week, though it is still accessible:
https://israelpremiertech.com/

And so far, there hasn't been a peep from the UCI, the international governing body of cycle sport.
(Of course, they bent over backwards to protect Lance Armstrong for years before finally kicking him to the curb, because the guy was simply making too many cycling sponsors rich by association. All that IPT has done is aroused the ire of violent protestors who've turned out in droves to disrupt races and endanger riders and fans.)

I'm not shocked, just disgusted.

Bicycle racing should have no room for any of this behavior.

Fuck all of them. 

And #yallaAcademy.


No comments: